Legal
Privacy Policy
Last updated: May 9, 2026. This policy explains what information Measure Atlas may collect, how it is used and how advertising and analytics partners may process data.
Information we collect
Measure Atlas does not require an account to use calculators. We may receive limited technical information such as browser type, device type, pages visited, approximate region, referring page, diagnostic events and basic interaction data through analytics, advertising systems and hosting logs.
How we use information
We use information to operate the site, improve calculator pages, understand which guides are helpful, detect technical issues, prevent abuse, respond to messages and support advertising that keeps the service free.
Google Analytics
We use Google Analytics to measure visits and interactions. Google Analytics may use cookies or similar technologies to help us understand aggregate usage patterns and improve navigation, internal linking and page quality.
Advertising and Google AdSense
Measure Atlas may display ads through Google AdSense or other advertising partners. Advertising partners may use cookies, web beacons, IP addresses or other identifiers to serve, measure, protect and improve ads.
Depending on your region, consent choices and partner configuration, ads may be personalized or non-personalized. Personalized ads can be based on previously collected or inferred interests; non-personalized ads may still use contextual information, frequency capping, aggregated reporting and anti-fraud signals.
- Ad delivery and measurement
- Fraud and abuse prevention
- Frequency capping
- Personalized ads where permitted
- Non-personalized ads where selected or required
Cookies and consent
Cookies and similar technologies may be used for analytics, advertising measurement, ad personalization where permitted and basic site functionality. Where legally required, visitors in regions such as the EEA, UK and Switzerland may be asked for consent before certain cookies, local storage or personal data processing are used for advertising purposes.
Information sharing
We do not sell personal contact information. Limited technical data may be processed by service providers such as hosting, analytics and advertising partners according to their own policies and contracts.
Contact information
If you email hello@measureatlas.com, we use your message and email address to respond, review corrections, handle legal requests or investigate site feedback.
Your choices
You can block or delete cookies in your browser, use Google advertising controls, adjust device privacy settings, or contact us about support messages you sent to us. Some choices must be handled directly through your browser or the relevant third-party service.
Policy updates
We may update this policy when the site, analytics setup, advertising setup, consent features or legal requirements change. The updated date above reflects the latest version.